What is the difference between Transactional, Promotional SMS
What is the difference between Transactional and Promotional SMS
Transactional SMS can be used for sending any type of information like OTP, Bank Transactions etc. Promotional SMS are specifically used for marketing purposes like Sale, offers etc. Promotional SMS can only be sent from 9 am to 9 pm whereas transactional SMS can be sent at irrespective of time. Promotional SMS cannot be sent on DND numbers but Transactional SMS can. These are he major difference between Transactional and Promotional SMS.