Make Business Communication Faster With RCS Messaging Service

May 12, 2025

.

5 Min

Table of contents

Upgrade from SMS to RCS
Get Started

SMS has long been the reliable method for engaging customers in real time. With more than 5 billion mobile phone users globally and billions of messages sent daily, text messaging is evidently an essential part of contemporary communication.

Yet whereas SMS established its pedigree on simplicity and accessibility, tomorrow's communication requires more—more interaction, customization, and capability.

This is where Rich Communication Services (RCS) delivers impactful results.

Unlike standard SMS, RCS provides an interactive, dynamic, and branded experience within the native messaging app. Imagine turning your ordinary texts into a fully functional digital shop, support desk, and marketing channel all under one roof.

Why RCS Matters for Your Business

Today's consumers demand more than plain-text messages. They crave visuals, instant actions, and live interactions. RCS messaging turns boring text threads into rich conversations—with branded designs, high-resolution media, read receipts, and even in-message navigation.

Whether you're a brick-and-mortar store advertising flash sales or a travel company confirming reservations, RCS makes every message matter.

Here's how RCS enables businesses to level up their communication game:

1. Turn Conversations into Conversions

RCS brings your messages to life with interactive features such as rich cards, carousel product showcases, videos, maps, and QuickReply buttons. Envision a customer getting a personalized promo code, tapping to view product images, checking stock, and making a purchase—all without ever leaving their messaging app.

The outcome? Frictionless conversations and increased conversion rates.

You’re no longer just sending messages; you’re guiding customers through an experience—booking a table, watching a trailer, tracking an order, or grabbing a limited-time deal.


2. Branded Messaging That Builds Trust

First impressions count. With RCS, businesses can fully brand their messages. Instead of generic phone numbers, your message comes from a verified sender with your business name, logo, and colors.

It boosts brand recognition while fostering credibility with customers. Individuals feel more at ease engaging when they know precisely who they're communicating with—and that they're not being phished.

A personalized, secure conversation thread makes your business appear cutting-edge, trustworthy, and professional.

3. Real-Time Insights for Smarter Campaigns

RCS provides you with access to real-time analytics. You can monitor message opens, link clicks, user responses, and more. In contrast to SMS, where feedback is minimal, RCS offers a data-rich environment to optimize your campaigns.

You'll see what's working—and what's not.

This enables businesses to make more informed decisions, whether it's tweaking promotional messaging, re-sending a missed alert, or finding customer drop-off points in the engagement path.

Ways Businesses Can Use RCS

RCS is highly adaptable and can be utilized across sectors—retail, finance, hospitality, healthcare, travel, and so on. The following are some use cases:

  • Customer Support: Streamline FAQs, appointment reminders, and service status notifications.
  • Sales & Marketing: Deliver interactive product catalogues, promo codes, and event invites.
  • Operations & Logistics: Send live order tracking, delivery notifications, and digital tickets with QR codes.
  • Surveys & Feedback: Gather customer feedback in a conversational, easy-to-use manner.
  • Reminders & Alerts: Push timely reminders for payments, renewals, appointments, and more.

Add a chatbot integration, and suddenly you’ve got a full-fledged conversational platform working for your brand, 24/7.

No App Required

One of the best parts? RCS works natively, eliminating the need for additional downloads. It works within their default messaging app—like Google Messages—making adoption seamless and effortless.

This is simple for you to do by reaching out to users where they are, without requiring them to download something or go somewhere else.

Ready to Reimagine Your Messaging?

To truly shine in a crowded market, brands need to craft experiences that resonate—personalized, impactful moments that leave a lasting impression.

RCS makes that possible.

Whether you're just testing messaging solutions or ready to scale, now's the time to begin leveraging RCS to your benefit.


Need assistance getting started? GreenAds Global is here to assist you in learning about RCS, integrating it into your communication strategy, and creating messages that really connect.

Let's bring your conversations to life.

Start your 14-day free WhatsApp Business API trial
Start your free trail
Starter Plan
*Billed Half Yearly

₹ 899

+GST per month
Choose Plan
Shared Team Inbox
Multi Agent login(1 Admin & 1 user)
Inbox Features (Tags, labels,notes etc.)
Quick reply
Unlimited Live chats
Unlimited Broadcasting
Detailed campaign Analytics
Android and iOS App
Basic Plan
*Billed Half Yearly

₹ 2,249

+GST per month
Choose Plan
All Features in Starter Plan
Team Inbox with Multi Agent login (Admin | user | manager)
Rule based auto-assign chats
Inbox Features (Tags, labels, notes etc.)
Quick Reply - After Office Hour Messaging
Unlimited Broadcasting
API integration support
Analytics and live reporting
Message speed- 3000 msg per minute
No-code chatbot builder
Developer API and plugin - Woocommerce, Shopify, Zoho
Dedicated support ( Call, Chat, Email)
recommednded
Enterprise Plan
*Billed Half Yearly

₹ 3,149

+GST per month
Choose Plan
All Features in Basic Plan
Higher messaging speed
Advanced level chatbot
Multiple Webhook integration
Dedicated account manager
Integration support
Highly scalable TPS
Workflow messages webhooks
Tech Provider Platform
Tailored solutions for your needs
Choose Plan
Digital Marketing Companies
SMS Vendors
IT/ITES Companies
Marketing Agencies
Customized Plan
Tailored solutions for your needs
Choose Plan
Dedicated Account Manager
Dedicated Hosting (On-Premise/Cloud)
Custom Features
Basic Plan
*Billed Monthly

$30

+GST per month
Choose Plan
Unlimited Broadcasting
Team Inbox (Tags, Notes, Labels etc.)
WhatsApp Cloud API (Direct payment to Meta) or BSP API
Multi Agent Login
No-Code Chatbot Builder
Campaign Analytics
Smart Agent Routing
WhatsApp Account can be configured - 3
Chat GPT Integration
Conversations are 24-hour message threads between you & your customers. Per conversation charges vary for marketing, utility & service.
View Ratecard
Enterprise Plan
*Billed Monthly

$50

+GST per month
Choose Plan
All Features in Basic Plan
5 WhatsApp Account can be configured
WhatsApp Catalog
Customized Chatbot Report
Chatbot with Multiple Webhook
WhatsApp Flow
Payment Integration Support
Speed enhancement as per request
Dedicated Support
recommednded
Conversations are 24-hour message threads between you & your customers. Per conversation charges vary for marketing, utility & service.
View Ratecard
Tech Provider Platform
Tailored solutions for your needs
Choose Plan
Digital Marketing Companies
SMS Vendors
IT/ITES Companies
Marketing Agencies
Dedicated Account Manager
Customized Plan
Tailored solutions for your needs
Choose Plan
Digital Marketing Companies
SMS Vendors
SMS Vendors

Book a One-to-One Meeting With Our Product Expert

Have questions? We have got answers! Connect with our product expert for a personalized demo session and discover the best messaging solutions for your business.