SMS Pricing Plans

DLT (Distributed Ledger Technology) registration is a mandatory process introduced by TRAI (Telecom Regulatory Authority of India) to regulate commercial SMS and prevent spam. All businesses using a bulk SMS service provider must register with DLT platforms to continue sending SMS campaigns.

DLT registration is essential to reduce spam, ensure sender transparency, and comply with telecom regulations. It protects recipients from unsolicited messages and enhances the credibility of genuine bulk SMS campaigns.

No, sending SMS without completing DLT registration is not permitted for promotional or transactional messages. As a trusted bulk SMS service provider, we help clients complete the DLT process smoothly to avoid any disruptions.

The registration fees for different operators are as follows:

• TATA – ₹5,000 + GST
• VI (Vodafone Idea) – ₹5,000 + GST
• Videocon – ₹5,000 + GST
• Jio – ₹5,000 + GST
• Airtel – ₹5,000 + GST
• BSNL – ₹3,000 + GST

We guide all our clients through this as part of our onboarding as a bulk SMS service provider.

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There are three main types of sender IDs used in DLT registration:

• Promotional – For marketing and promotional messages
• Service (Inferred/Explicit) – For information-based messages to registered users
• Transactional – For OTPs, alerts, and essential service messages

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A sender ID (also known as Header ID or Centre ID) helps telecom operators and recipients identify the type of SMS being sent and ensures that messages are sent to the right category as per regulations.

All operators follow TRAI’s DLT framework, but businesses often choose operators based on ease of registration, portal usability, and support. We at GreenAds Global assist you in selecting the ideal operator suited to your business needs.

The commonly required documents include:

1.Pan Card of Organization(if proprietorship,proprietor’s pancard)
2.Authorized Person’s Id proof with sign and seal(company seal)
3.Address proof that showing the connection between company and authorized person except GST
(example:MSME ,DEED,REGISTARTION CERTIFICATE, incorporation Certificate, Shop Establishment/Trade License/Labour Registration, Govt approved Documents)
4.Mail Id
5.Mobile Number
6.Authorization Letter (Printed in company letter head)

As your bulk SMS service provider, we ensure a hassle-free document submission and onboarding process.

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Yes, GreenAds Global offers seamless integration of our Bulk SMS platform with CRMs, websites, and apps through APIs, enabling automated and scalable messaging.

The category of your SMS message is identified through the sender ID (centre ID) assigned during DLT registration. The sender ID helps classify your message as Promotional, Transactional, Service and Government. Here is how you can identify each type with examples:

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1. Promotional SMS        

Sender ID: AX-XSUPERMARKET-P  
Message: "Big Sale! Enjoy 50% off on all services. Visit our shop today and save big!"

Explanation: The P in the sender ID indicates that this is a Promotional message related to sales or offers.

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2.Transactional SMS    

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 Sender ID: AX-FedBank-T                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     
Message: "Your OTP for logging into your FedBank account is 123456. Please enter it within 5 minutes to proceed."

Explanation: The T in the sender ID signifies that this is a Transactional message, such as an OTP or a transaction update.

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3. Service SMS
                           

Sender ID: AX-GREENADS-S                                                                                                                                                                                                                                                            
Message: "Your GreenAds Global subscription will expire in 3 days. Please renew to continue uninterrupted service."

Explanation: The S in the sender ID indicates a Service message, which provides vital information like a subscription reminder or service updates.

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4. Government

Sender ID: AX-Electricity Board-G
Message: "Important Notice: Due to maintanence work, electricity temporarily unavailable for 1 hour."

Explanation: The G in the sender ID represents a Government message, often used for official alerts or notifications that need to come from a trusted entity.

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Bulk SMS is a messaging service that allows businesses to send large volumes of SMS messages to multiple recipients at once. It is commonly used for marketing campaigns, alerts, OTPs, reminders, and customer notifications.

Unlike regular one-on-one texting, Bulk SMS enables you to reach hundreds or thousands of customers instantly through a secure and scalable platform.

Key Features:

• Send messages to thousands of numbers in seconds
• Works for promotional and transactional messaging
• Delivers to all mobile devices, even without internet
• Easily integrated with websites, CRMs, or mobile apps

Bulk SMS is widely used by businesses in e-commerce, finance, education, healthcare, logistics, and more to improve customer engagement and deliver time-sensitive information effectively.

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Technically, no. While some platforms offer free trial credits, sending bulk SMS at scale always involves costs, especially for promotional or transactional messages through operator-approved routes. Free methods often violate telecom regulations and can lead to message blocking or penalties. Always choose a licensed Bulk SMS provider to ensure compliance, delivery, and data security.

Bulk SMS offers several powerful advantages for businesses looking to communicate quickly, reliably, and cost-effectively. Here are the key benefits:

1. Instant Delivery

Messages are delivered within seconds, making it ideal for time-sensitive alerts, promotions, or OTPs.

2. High Open Rates

SMS boasts open rates of over 90%, far higher than email or other channels—ensuring your message is seen.

3. Cost-Effective Marketing

Bulk SMS is one of the most affordable marketing tools, offering a low cost per message and a high ROI.

4. Direct & Personal

Messages go straight to your customer's mobile inbox—making it personal, targeted, and hard to miss.

5. Easy Automation & Scheduling

You can automate campaigns, schedule messages, and set up trigger-based communication with ease.

6. Wide Reach

SMS works on all types of mobile devices, making it accessible to urban and rural audiences alike—no internet required.

7. Measurable Results

Track delivery, open rates, and click-throughs with detailed reports, helping you optimise campaigns effectively.

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You can get started with Bulk SMS in just a few steps:

1. Choose a reliable Bulk SMS provider (like GreenAds Global).
2. Sign up and complete DLT registration (mandatory in India).
3. Recharge your account based on your messaging volume.
4. Start sending messages via the web panel, mobile app, or API.

We provide a complete solution including DLT support, template setup, analytics, and campaign tools—making Bulk SMS easy for any business.

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The price of 1000 SMS depends on various factors, such as:

• Type of message: Promotional or Transactional
• Operator routes and DLT charges
• Country and region
• Volume-based pricing slabs

In India, for example, rates generally start from ₹0.12 to ₹0.25 per SMS, so 1000 messages might cost between ₹120 to ₹250 + GST. For the best rates, contact us for a custom quote based on your usage.

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To send 1000 messages at once, you need to use a Bulk SMS platform like GreenAds Global. Here's how:

1. Register with a DLT-compliant Bulk SMS provider.
2. Upload your contact list (CSV or Excel).
3. Create your message and choose sender ID/template (as per regulations).
4. Schedule or send instantly via the provider’s dashboard or API.

With a robust Bulk SMS gateway, you can easily manage and automate large-scale messaging campaigns.

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Bulk SMS is a powerful communication tool used across a wide range of industries to deliver fast, reliable, and cost-effective messaging at scale. The industries that benefit the most from Bulk SMS include:

• E-commerce & Retail: Send order confirmations, delivery updates, flash sales, and personalised offers.
• Banking & Finance: Deliver OTPs, transaction alerts, payment reminders, and fraud notifications securely.
• Healthcare: Share appointment reminders, test results, health tips, and vaccination updates.
• Education: Notify students and parents about exams, results, events, and emergency alerts.
• Logistics & Transport: Keep customers updated with real-time tracking, dispatch updates, and arrival notifications.
• Real Estate: Promote new listings, schedule site visits, and follow up with leads instantly.
• Hospitality: Confirm bookings, send promotional deals, and engage with guests pre- and post-stay.
• Government & NGOs: Broadcast public service announcements, alerts, and awareness campaigns.

Whether you are looking to improve customer engagement, reduce no-shows, or drive sales, Bulk SMS works exceptionally well for any industry that values timely, direct communication.

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Yes, Bulk SMS is legal when used in compliance with telecom regulations and data privacy laws. In India, businesses must follow TRAI (Telecom Regulatory Authority of India) guidelines, which include:

• Registering with the DLT (Distributed Ledger Technology) platform to send promotional or transactional SMS.
• Obtaining proper consent from recipients before sending marketing messages.
• Using only approved sender IDs and message templates for transactional or service-related SMS.
• Ensuring messages are not sent to numbers registered under DND (Do Not Disturb) for promotional content.

Globally, similar regulations apply, such as the TCPA in the US or GDPR in the EU, which aim to protect users from unsolicited communication.

When done ethically and within legal frameworks, Bulk SMS is a highly effective and lawful tool for business communication.

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