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Engage Customers with Interactive, Branded Messaging
RCS Messaging delivers rich, engaging conversations with images,videos, and interactive features— providing an app-like experience directly within the user’s SMS inbox.
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Apollo Adlux Hospital enhanced patient communication using RCS Messaging to deliver appointment reminders and critical health alerts. Interactive reply buttons enabled patients to confirm or reschedule with a single tap, reducing no-shows and improving overall engagement and trust.
Renault leveraged RCS Messaging to promote new vehicle launches through immersive carousels featuring high-quality visuals and feature highlights. Integrated call-to-action buttons allowed customers to instantly book test drives or request more information, resulting in a noticeable increase in inquiries and showroom visits.
Kalyan Silks used RCS Messaging to share personalized festive offers and style recommendations with their customer base. Rich media formats and instant purchase buttons created a seamless shopping experience, boosting conversions and encouraging repeat purchases.
Seamlessly integrate RCS with your existing systems via our programmable API. Connect with CRM, email, social media, and SMS platforms to deliver rich messaging, automate workflows, and track campaign performance.
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Promotional RCS messages are designed to boost brand awareness, customer engagement, and sales by delivering targeted marketing communication to new or existing customers. These messages often include offers, discounts, and product or service upgrades. They can also be used to follow up on incomplete user actions, such as abandoned shopping carts or wishlists, encouraging customers to complete their transactions.
Transactional RCS messages provide customers with timely and relevant updates related to their existing accounts, services, or purchases. These include order confirmations, product or service alerts, account notifications, and information updates. Businesses can also use transactional messages to request customer feedback or share important news and alerts, ensuring ongoing communication and customer satisfaction.
OTP messages are used to securely authenticate users and validate transactions through unique, time-sensitive passwords. These messages play a critical role in account login verifications using OTP or two-factor authentication, password reset processes, and the approval of sensitive online transactions. OTP RCS ensures both security and a seamless user experience.
RCS messaging is a next-generation communication protocol that is a renewal of SMS with text messages.
RCS is more interactive and a rich communication channel than conventional SMS.
It has rich features like image and video sharing, location tracking, route map sharing, link sharing, and many more from one to another.
We can engage with customers more securely by sending verified messages.
As a message is from a verified business sender, it improves the confidence level of the customer.
RCS is similar to chat apps like Facebook, WhatsApp and it is free to be used by customers.
Business senders can connect with customers by sending messages without any delay.
RCS messaging offers the stability of SMS and rich features of OTT chat apps.
In the business sector, RCS can build a branded and interactive communication experience.
Using RCS messaging you can create a group chat, the ability to add and remove members from the group, and much more facilities than the way everyone communicates.
RCS business messaging can be used by all-size companies.
This service helps to create a quality conversation across the network.
RCS Messaging (Rich Communication Services) is an advanced messaging protocol that enhances traditional SMS with features like multimedia sharing, interactive buttons, read receipts, typing indicators, and more. It allows businesses to send rich, branded, and personalized messages, making communication more engaging. Unlike SMS, RCS works over the internet and can send high-quality media, making it more powerful and flexible for customer interactions.
Currently, RCS messaging is not fully supported on iPhones. While Apple has announced plans to integrate RCS into iOS, it’s not yet fully available. RCS is widely available on Android devices and works through the default messaging app, Google Messages, making it more accessible on Android for now. However, once iOS supports RCS, iPhone users will be able to enjoy the same benefits.
To enable RCS messaging, follow these steps:
Once enabled, you’ll be able to send rich, interactive messages to others who also have RCS activated.
RCS messaging uses end-to-end encryption for secure conversations. This means only you and the recipient can read the messages exchanged, ensuring that no one else, including hackers or third parties, can access your private data. Additionally, RCS follows stringent security protocols, adhering to industry standards for data protection, including authentication and encryption.
To enable RCS chats in Google Messages:
Now, you can send RCS messages to anyone who has it enabled.
To turn off RCS chats on Android:
The key differences between RCS and SMS:
RCS is much more flexible and dynamic, making it ideal for businesses, while SMS is a simple, no-frills communication tool.
Here’s a breakdown:
RCS messaging is a premium messaging service for businesses. While personal RCS messages between individuals may not have extra charges, business messages follow a pricing model set by carriers and providers. To learn more about RCS Business Messaging pricing, visit our pricing page.
If the recipient’s device does not support RCS or they are offline, our platform automatically falls back to SMS, ensuring message delivery without interruption.
With the iOS 18 update, Apple now supports RCS messaging. This means iPhone users can send RCS messages to Android users
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Have questions? We have got answers! Connect with our product expert for a personalized demo session and discover the best messaging solutions for your business.
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